Halal Technical-Scientific Congress (CTec Halal)
The first event of its kind held in Latin America, it was held on October 23 and 24, 2023 at the WTC Events Center, in São Paulo. The congress was led by the International Halal Academy, a private institute for education, training, qualification and continuing education with specialization in the Halal segment.
The objective of CTec Halal was to share knowledge and experiences about the Halal market with students, academics, professionals and those interested in learning more about the topic. The Congress was supported by the Arab-Brazilian Chamber of Commerce, FAMBRAS Halal, Laila Travel, Pão & Arte and Sadi Center.
The Programming
Day 23 - On the first day of the Congress, the highlight was the presentation of 10 technical and scientific papers on Halal. They were previously selected by the event's scientific committee and addressed a variety of topics such as Muslim consumer confidence, the use of artificial intelligence to ensure compliance with Halal precepts in the food industry, innovation cases and studies on cultured meats, among many others.
Day 24 - On the second day, the “Halal Tourism Training Course” took place, during which participants learned about practices, ethics and how to serve Muslim travelers. This course was held in partnership with the São Paulo State Department of Tourism and Travel.
The Work Evaluation Committee was composed of:
Sr.Delduque Martins
Coordinator of the CtecHalal Technical Scientific Committee;
Dr. Ali Hussein El Zoghbi
President of the International Halal Academy;
Sheikh Ali Momade Ali Atumane
Religious leader of Islam, graduated in Letters and Literature, Master in Social Sciences and Doctor in Political Sociology;
Ambassador Fausto Martha Godoy
He is currently coordinator of the Asian Studies and Business Center at ESPM;
Dr. Michel Abdo Alaby
Foreign Trade Consultant at the São Paulo Commercial Association;
Dr. Mohamed Orra Mourad
Director of the Arab-Brazilian Chamber of Commerce;
Dr. Salem Nasser
PhD in International Law.
"Keynote Speaker spoke about the importance of knowing the Halal market and consumer"
It was also the day to welcome the event's keynote speaker, Professor Luciana Florência de Almeida, who spoke on the topic “The importance of studies and research for understanding markets and consumers”. Dr. Luciana has a vast curriculum and professional experience. She is the leader of the Agrifood & Franchising Research Group, a partner researcher at PENSA-USP (Center for Agribusiness Studies), a partner at Stracta Consultoria Estratégia and a professor of undergraduate, master's and doctoral courses at ESPM.
"Discover the award-winning works from the first edition"
Participant highlighted the most important training for Halal auditors
FAMBRAS Halal's quality manager, Elaine Franco de Carvalho, brought an important reflection to CTec Halal: what training courses do Halal auditors working in Brazil consider to be most important? She delved into the topic over the course of a year...
Study shows that lab-grown meat can be Halal
There has been some discussion about lab-grown meat – which has been consumed in some foreign countries – for some time now. And for those who work in the Halal segment, it is inevitable to ask: is it or can it be Halal?

Work focuses on aspects related to Halal slaughter
During the Halal CTEC, FAMBRAS Halal's technical quality manager, Soha Chabrawi, presented a comparative study between the rotating and conventional boxes used during Halal slaughter. Both are devices that contain the cattle in order to avoid risks...
Halal certification can increase the quality of a company's products
Lina Ramadan, Technical Manager of the Industrial Sector at FAMBRAS Halal, had a clear objective with the work presented at CTec Halal: to prove how Halal certification has a positive impact on certified companies.
To prove your thesis...
Personal experience awakened university professor about Halal
Jefferson Cantalice, from João Pessoa, Paraíba, is a professor of Tourism and Hospitality at the Department of Tourism and Hospitality (DTH) of the Federal University of Paraíba. In the first edition of CTec Halal, he presented the work “Halal from the perspective of the dominant logic of service...
Importance of innovation to increase trust in the Halal market
During the first edition of CTec Halal, Flávio Redi, CEO of Eco Halal - a startup that uses blockchain-based traceability to make the food chain production process more transparent - presented the work “Use of Artificial Intelligence Technologies...
Event Moments
